Streatham Ice Hockey Club - Club Branding & Marketing
Streatham Ice Hockey Club - Branding & Marketing
It's always intriguing the situations that can arise from playing with new camera equipment, software plus following a local team. 

Club discussions between Streatham Ice Hockey Club and Fusional began between the 2017/18 season as SIHC required a new club identity. The new branding has been carried on into the 2020 season with a new jersey for home and away games plus warm-up.

The clubs marketing and brand image is currently carried through into social media posts, game day program covers and most recently a new club website for the teams latest news, game dates, match reports and contact information.

To date, Fusional have had the pleasure of designing the jersey for the past three seasons. The latest design is simple yet effective with a nod to jerseys from the 1950s. The team also return to a black jersey for the away games for the first time in a few years.

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